Activewear News

Climate engineering is reshaping Indian running apparel with innovative fabrics that respond to extreme heat and monsoons. This technology promises temperature-regulating gear tailored to India's u...

Local testing ensures activewear fits diverse body types and performs in real conditions. Region-specific testing improves comfort, durability, and functionality, creating gear that truly works for...

Endurance training requires gear matched to regional climate variations. From humidity to altitude, the right climate-adaptive apparel optimizes performance, comfort, and stamina building

Discover how real customer experiences are revolutionizing fitness apparel design. From fabric choices to functionality, learn how user feedback drives the next wave of performance activewear innov...

Versatile joggers designed for cross-training offer the perfect blend of comfort and functionality for home workouts. These multi-purpose pants provide flexibility, breathability, and durability fo...

Reflective accents on athletic tops improve visibility during group runs, rides, and outdoor activities. Strategic placement of reflective elements ensures safety while maintaining style and functi...

Circular design is reshaping India's activewear sector through sustainable manufacturing, recycled materials, and closed-loop systems. Brands are adopting eco-friendly practices to reduce waste and...

Made in India activewear is gaining traction globally due to superior craftsmanship, ethical manufacturing, eco-friendly materials, and cost efficiency. International buyers value quality and susta...

Transparency in India's activewear industry is transforming consumer relationships. Brands sharing manufacturing processes, material sourcing, and ethical practices are gaining trust and loyalty in...